Building upon the coursework of Neon Desert, Neon Rodeo opens new opportunities for the development of multidisciplinary creative leadership and expression in the Salt Lake region.

Neon Desert Co.Lab is lassoing a wide range of musical, cultural, and creative luminaries with the purpose of furthering dialog and discovery around House—in the truest spirit of the dance floor. This year, we center on Detroit's rich House (and Techno) music history and its industrious creative communities for inspiration.

DAY (9am-4:30pm):

UMOCA - 20 SW Temple, Salt Lake City, UT - Ticketed

During a daytime forum at UMOCA, we will introduce our vision for the Neon Desert Co.Lab, host a discussion between civic and industry leaders on lessons for an emerging creative community, invite local creatives to workshop their hopes and dreams for our shared future, then talk directly with Neon Rodeo’s DJ’s to learn how they create and produce the energy of shared experience. Through accessibility and quality of content, this programming aims to build the foundations for a thriving multigenerational, vertically integrated, and multidisciplinary creative community.

NIGHT (6pm-Close)

FICE Gallery - 160 E 200 S, Salt Lake City, UT - Ticketed

Beer Bar & Bar X - 161 E 200 S, Salt Lake City, UT - Ticketed

Neon Rodeo’s central hub at FICE Gallery will provide downtown Salt Lake with a multi-layered House music celebration. Guests with be greeted with sound and color engaging all five senses. Expect limited edition clothing lines, special guest DJs/Producers from Detroit, alongside many talented Utah DJs, plus immersive experience design from local designers, and more. For participants over 21, this includes access to additional venues, performances, and games across the street at Beer Bar & Bar X.