The mission of the Land Cruiser Heritage Museum is to preserve and celebrate the history of the Toyota Land Cruiser, and to inspire adventure.

The goal of the museum is to acquire and display one of every model of Land Cruiser ever produced, which is well over 100 models. Private collectors and Land Cruiser enthusiasts have loaned the Museum vehicles, vintage owner’s manuals, over 1000 scale models, tool kits, marketing materials, memorabilia and artwork, all of which are on display.